Receiving immediate feedback is imperative for businesses to stay agile. Embedding the first survey question directly in your email can boost engagement rates and provide real-time insights. Here's how you can seamlessly integrate this feature and collect feedback right from your emailGet a better response rate by adding the first question of your survey to the email body.
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Capture the Question Directly
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Design how the question will appear
Screenshot and slice
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Actions → Screenshot Tool → Capture & Slice |
To start off, you'll need to capture an image of the question you wish to embed. This can be any image, as long as it can be converted to Feedier’s question ratings 1-4, 1-5, 1-10.
Use the screenshot tool to :
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capture the question.
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Then slice the image into
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blocks, this is what the respondent will be clicking when it’s inside your email.
Assign Direct Feedback Links to Each Image Block
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Survey→ Rating Question → Info → Copy the Question ID |
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For a seamless experience:
Assign the base survey link to each image blockof the different sliced images.
Modify the link to include the question ID and the associated response value. For example, a satisfaction scale question rating response with a rating of 1 would have the link:
https://feedback.feedier.com/2qTQQQexamplesurvey?question_id=136568912345&value=1
Change the “question_id” and “value=?” with your question details
Embed & Ensure Clickability in the Email
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Adding the Question ID and the value for each of the sliced images means, on click, their value selection will be stored.
Crtl + K is a shortcut used to embed links to images
Embed the image to the email
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Survey → Share → Email Campaign → Email Body→ Paste Image Blocks |
As you compose your email:
Embed each image block blocks with each new url link within the email body.
Test to ensure each image block redirects to the correct feedback link.
This can be done through internal softwares, for example Salesforce
Shoot the Email Out
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Remember to send a test campaign first before sending a live campaign.
Send the Email
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Survey→ Share → Email Campaign → Send |
Once everything is set:
Review the email for correctness.
Send it out to your recipients.
Why is this Approach Effective?
Immediate Engagement: Recipients can instantly provide feedback without any redirection.
Higher Response Rates: Direct feedback often garners more responses compared to external links.
Concluding Notes
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By embedding the first survey question directly within an email, you're not only simplifying the process but also increasing the chances of garnering vital insights
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